It’s no secret that cycling is a sport steeped in tradition and history. There’s a certain romance and elegance in the art of the bicycle that has long captured the imagination and admiration of everyone from Albert Einstein to Pee Wee Herman.
Few bicycle makers, however, have earned their place in the cycling history books quite like Pinarello.
Founded by the legendary bike designer Giovanni Pinarello in Treviso, Italy in 1953, Pinarello has become synonymous with cycling performance and perfection. Whether in form or function, a bicycle with Pinarello on the downtube elicits envy in pelotons, showrooms and group rides around the world.
Giovanni Pinarello began his love affair with bicycles as a teenager in Catena di Villorba in Italy. He began building bicycles at the age of 15 and started a successful run as an amateur racer for several years making a name for himself in his native country. His career as a professional cyclist was somewhat short and somewhat uneventful - other than earning the honor of wearing the Maglia Nera - or the Black Jersey - presented to the last finisher of the Giro d’Italia.